Why we need more women's cycling on TV
Image: Chuck Coker via Flickr

I’ve heard a lot of arguments lately about why we need more women’s cycling on mainstream TV. I watched The Women’s Tour and loved it, but it wasn’t accessible to everyone…it wasn’t on any of the main four tv channels and it was on later in the evening than I would have liked to have seen.

My daughter is six. Very nearly seven. Up until just over two weeks ago she couldn’t ride her bike. Regular readers will have grasped my frustration at her apparent lack of interest. We’ve tried to encourage her to learn on a number of occasions –  shiny new bike was delivered for her birthday last year and she just wasn’t all that interested. Fear seemed to set in and she refused to go anywhere near her bike. In recent months, the mere mention of giving it a go has sent her into a trembling mess, which was really sad to see. I was about to give up trying to encourage her altogether and was ready (reluctantly) to accept that maybe cycling wasn’t ever going to be something she would want to do. But then a wonderful thing happened… (more…)